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Everything You Know About Marketing is Wrong! (Companion Course)

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Price: US$4.54

We'll reveal the strategies you can immediately deploy that will enable you to out-think, out-market and out-sell your competition

We can help you build a million dollar or even multi-million dollar business with this companion video course based on the #1 Internationally selling book.

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We'll reveal the strategies you can immediately deploy that will enable you to out-think, out-market and out-sell your competition

We can help you build a million dollar or even multi-million dollar business with this companion video course based on the #1 Internationally selling book.

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Reviews
Joan Kent

Reviewed on 16th Jan 2023

A terrific step-by-step marketing system

This book is for people like me! We’re good at what we do but don’t necessarily know how to get our ideal clients to see us as the first, and most logical, choice. John North teaches a simple, 5-step plan for building a successful business. His insights present a clear picture of what our marketing should – and shouldn’t – look like, based on proven and tested strategies.

While the current trend toward branding may work for large corporations, it can be costly and not worth the expense for smaller businesses. "Everything You Know About Marketing Is Wrong" debunks such common marketing myths. It focuses instead on how-tos for waking up and engaging prospects by discovering and addressing their real needs. North offers practical and specific advice for leveraging what we’re already doing and improving the results – making more money for the same time and money invested.

I recommend this book for entrepreneurs who want a sound plan for attracting eager, qualified prospects who can, and will, benefit from their service and gladly pay for it.

JK from the UK

Reviewed on 16th Jan 2023

A powerful book for any business owner that wants to grow their profits.

John North has clearly been in in the business "trenches" and accumulated a wealth of knowledge. This book is packed with strategies and tactics that I know I can put to good use in my own fledgling consulting business. In fact just from reading chapter one I realized why I am not standing out and getting more leads so I am changing how I position myself. The rest of the chapters are equally useful and have instantly actionable content. My main challenge is prioritizing everything I want to implement. It's like a PhD marketing text book - delivered with Aussie directness.

Paradee

Reviewed on 16th Jan 2023

Very insightful, entertaining and educational!

This book is both entertaining and educational. John shares his invaluable insights and provides many strategic approaches to this modern day marketing. The solutions are practical and easy to implement by following John's hints and tips outlined in this book. It is a must read for any business owner who wants to increase profits and take full control of their business.

DrAux

Reviewed on 16th Jan 2023

Every entrepreneur needs to read this book!

According to John North, “everything you’ve ever learned about generating leads and growing your business is wrong.” After reading his book, I have to agree! Everything You Know About Marketing is Wrong! provides a step-by-step guide for entrepreneurs who would like to increase revenue and profitability utilizing effective marketing strategies and tactics. The content is well organized, easy to read and understand and therefore implement. With the additional links to online content, Everything You Know About Marketing is Wrong! is an excellent resource for any business owner, large and small. I highly recommend it.

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